ANALISIS PERBANDINGAN KEBERHASILAN UMKM SEBELUM DAN SESUDAH PENGGUNAAN QUICK RESPONSE INDONESIA STANDART (QRIS) KABUPATEN MUSI RAWAS

Abstract

The use of QRIS, there are still challenges faced by MSMEs, such as lack of understanding of
technology, infrastructure problems, and concerns about data security. Therefore, it is
important to comprehensively analyze how the success of MSMEs can be measured before and
after the implementation of QRIS. The type of research uses qualitative research, with direct
interviews with MSME actors in Musi Rawas Regency as many as 13 MSMEs. The level of
success of using QRIS in Musi Rawas Regency The results found that in the success of using
QRIS in Musi Rawas Regency, there were several MSMEs that were successful and used
QRIS well. The level of success of using QRIS (Quick Response Code Indonesian Standard)
among MSMEs (Micro, Small, and Medium Enterprises) in Musi Rawas Regency can be
analyzed through various factors, such as ease of access, community acceptance, and support
from the government and related institutions. QRIS facilitates non-cash transactions, which
allows MSMEs in Musi Rawas to transact faster and more efficiently. Overall, although the
implementation of QRIS among MSMEs in Musi Rawas Regency still faces several
challenges, the results of the study show that the success rate is quite positive, with the
prospect of increasing along with the presence of more intensive digital education and support
from various parties. In addition, there is a difference in sales turnover before and after the use
of QRIS. This can be interpreted that the use of QRIS in MSMEs provides a positive increase
in sales turnover received by MSMEs.